| A couple months ago, I wrote The Rogues to ask | | | | our approach.Our sellers walk around holding up the |
| them directly what it is that makes them so | | | | product so people can see them. Our sellers try to |
| successful at selling CDs, and why they are one of | | | | blend in with the show and not be pushy, just visible. |
| the top 10 bands on CDstreet selling CDs. Sharon | | | | I personally enjoy interacting with the crowd, |
| Wothke wrote back:"As head sales person for the | | | | spoofing off of what is being said on the stage and |
| band, I think that I would be the one to talk to. The | | | | telling jokes to make the audience laugh. And I will |
| Rogues are definitely unique in what they do, and if | | | | talk and be nice to everyone, even if they don't buy |
| you will indulge me, very good at what they do.As a | | | | a CD simply because I enjoy people and I am trying |
| sales person, I know that the way the guys play | | | | to be an ambassador for the band. They may not |
| their music definitely is the biggest factor in their | | | | buy today, but chances are they will think about it |
| sales quotient. When the music, which can be | | | | and buy a CD at another time."Straight from the |
| described as infectious, is smoking hot, and everyone | | | | Master's mouth. What does it take? |
| is having a good time, the sales are usually pretty | | | | 1. Great music |
| good. Most people who come to a Renaissance | | | | 2. Great live performance |
| Festival, where the band still does the lion's share of | | | | 3. Roaming sales people with baskets of CDs |
| their gigs, do not come | | | | 4. Sellers hold up product DURING the show |
| expecting to buy a CD with bagpipe music on it. The | | | | 5. Sellers blend in an interact with the showThe |
| Rogues have converted many people to this form of | | | | Rogues use CDBaby to sell their CDs. Why? See for |
| music. So in other words, they create a unique | | | | yourself?Bard Marc Gunn of the Brobdingnagian Bards |
| atmosphere which is conducive to sales.If the guys | | | | has helped 1000's of musicians make money with |
| are doing their job (making great music), it makes my | | | | their musical groups through the Bards Crier Music |
| job a lot easier. I just have to be available and | | | | Marketing and Promotion Ezine and the Texas |
| approachable to people and looking like a I am a part | | | | Musicians' Texas Music Biz Tips. Now you can get |
| of the show for people to feel comfortable in coming | | | | personal advice by visiting for FREE "how-to" music |
| up to me. We started from the very beginning | | | | marketing assistance.No time to visit the site? |
| employing the use of a roaming basket. It is very | | | | Subscribe to the distributed weekly for Free. |
| effective and other groups have successfully copied | | | | |